Audience loyalty for theaters and live venues

The curtain comes down. The relationship doesn't.

Most of tonight's audience bought one ticket through a platform that keeps their details, and they will only hear about your next show if they happen to look. Wallet gives every patron a branded mobile wallet with your season, your offers and their perks, and it opens from a text. Free to start.

1 tap to open, no app install
1 code to verify, no login
$0 to put your wallet live
Sample brand, shown in your brand →
Welcome back, Marcus
Season Member · Gold
Show points2,450
Free popcorn at intermission
At any concession · tap to redeem
Member presale
Dynamic voucher
02:14:58
Opening night Friday, 7:30pm →
Built for the people who fill the house Managing & artistic directors Box office Marketing & audience development Front of house
The one-show problem

They loved the show. You never heard from them again.

A patron buys one ticket, has a wonderful night, and leaves. Their details sit with the ticketing platform, your season brochure goes in the recycling, and the next time they see a show it's somebody else's.

The brochure-and-hope stack

  • Patron details held by a ticketing platform
  • A season brochure that goes in the recycling
  • Printed programs that end up under the seat
  • No idea whether the lobby poster or the post sold the seat
  • With Wallet

  • A branded wallet that opens from a text in the lobby
  • The whole season and your offers on their phone
  • One message to every patron who opted in
  • Every scan tagged to the poster it came from
  • The four-stage patron journey

    Watch one ticket become a season.

    Wallet is built around four stages of the patron lifecycle, each with its own tools and signature color. Tap through them and watch the same wallet turn a one-show visitor into a subscriber who comes back all season.

    Welcome
    Show points2,450
    Free popcorn at intermission
    At any concession · tap to redeem
    🔒
    Member presale
    Dynamic voucher
    02:14:58
    🔒
    Verifying your number
    ✓ Verified
    The same four-stage system organizes the patron's wallet, your dashboard, and every report, so the model your patrons experience is the model you manage.
    Zero friction

    No download. No login. Just their wallet.

    1

    Scan, tap, or text

    A QR in the program, a link on the lobby screen, a keyword announced before curtain. Any path opens the wallet.

    2

    One SMS code

    A single verification text. No email, no password, no account to create. The phone number is the identity.

    3

    A wallet built for them

    Their points, offers and your season, every element unique to that one patron.

    Intermission is fifteen minutes. Nobody is downloading an app.

    So Wallet asks for nothing to install. A scan in the lobby, and the next show is on their phone before the lights dim again.

    Your brand, not ours

    Your brand, in a wallet they already carry.

    Your house has a name and a look your audience knows, so the wallet is yours end to end. Set your colors, logo and header, run it on your own domain, and watch every change preview live as you make it.

    Your logostarlight-amphitheater.svg
    Background color
    Accent color
    Custom domainwallet.starlightamphitheater.com
    Apple & Google Wallet passesPlan dependent
    •
    Full visual control. Logo, header image, background and accent colors, and a custom welcome. No Wallet branding in sight.
    •
    Your own domain. White-label the wallet onto your theater's URL instead of a shared one.
    •
    Show only what fits. Toggle each feature on or off, so the wallet matches how your house actually runs.
    •
    Live preview. Every change renders on the wallet instantly: no save, no guesswork, no developer.
    Know which poster sold the seat

    Every scan is tagged to the place it came from.

    Name each opt-in source (the program, the lobby poster, the curtain speech) and see which one brings patrons back. Offers are tracked from send to redemption, so the added-matinee text proves itself.

    Sent2,300
    Delivered2,231
    Wallet views1,340
    Redemptions29%
    Fuller matinee✓

    Illustrative example of the campaign funnel view.

    Packaged for theaters

    Free to start. Priced for your house, not an arena.

    Every theater gets the Visitors stage free: a branded wallet showing your season, your cast and your story at no cost. From there, each tier unlocks the next stage of the lifecycle and everything beneath it. These are the real Entertainment plans, and we package live music venues on Frequent Visitor.

    Stage 01 · Visitors
    Free for all
    $0 / mo · every theater
    Attract: your branded wallet, live
    • Branded mobile wallet + custom QR
    • Season, events, galleries & quick links
    • Link shortener & virtual business card
    Start free
    + Stage 02 · Subscribers
    Night Out
    $129.97 / mo
    Adds Engage: direct patron reach
    • SMS opt-in & messaging (2,500 msgs/mo)
    • Opt-in keywords & email subscribers
    • Live chat with your patrons
    Start free, then upgrade
    Packaged for live venues
    + Stage 03 · Customers
    Frequent Visitor
    $299.97 / mo
    Adds Motivate: offers & redemption
    • Vouchers, promo codes & store credit
    • PoS redemption: web & mobile
    • Event tickets & campaign calendar
    Start free, then upgrade
    + Stage 04 · Members
    Season Pass
    $699.97 / mo
    Adds Reward: memberships
    • Membership tiers & points
    • Apple & Google Wallet passes
    • White-label domain, API & premium SLA
    Start free, then upgrade

    Start free today. Season subscriptions live on Season Pass, and you can grow into it one stage at a time.

    Wallet works alongside your box office; it doesn't replace it.

    Keep the ticketing and box office tools you already run. Wallet carries the relationship between shows, and redemption works from a browser or a phone at the concession stand, with no new hardware.

    Put your season in every patron's pocket.

    Your branded wallet is free to launch and takes minutes to set up. Put a QR in tonight's program, watch your first patrons join at intermission, and upgrade when you're ready to text them.

    Start free

    Your privacy choices

    We work with advertising partners (Meta, LinkedIn and Google) to measure and target our own ads. To do that we share limited information about your visit, such as pages viewed and advertising identifiers. California law calls this “sharing” for cross-context behavioral advertising, and you can turn it off below. Turning it off does not change how the site works, and we still measure our own traffic to run the service. We do not exchange your personal information for money.

    This is the control California law calls “Do Not Sell or Share My Personal Information.”